Get To Know The Owner

At just 15 years old, Ja’Wuan Haynes of Arlington, GA, is already a proud two-time author with a passion for inspiring the next generation. His first book introduced readers to his unique voice, but I Keep On Winning was written to remind young readers that persistence is the real key to success.

Ja’Wuan knows from experience that reaching your goals takes hard work, patience, and the courage to keep trying, even when things don’t go as planned. Through Jay’s journey, he hopes to encourage children everywhere to embrace challenges and discover the power inside themselves to never give up.

But Ja’Wuan isn’t just an author — he’s a multi-talented student and young entrepreneur. He sings in the choir, is an A & B Honor Roll student, and participates in the gifted program at Calhoun County High School. He also works on the church media team and has played football for the Calhoun County Cougars.

Beyond writing, Ja’Wuan is building his own brand through IKOW (I Keep On Winning), where he creates original designs and motivational merch, including T-shirts, hoodies, and accessories inspired by his message of perseverance and purpose. His creativity shines through every piece, giving young people something positive, stylish, and meaningful to wear.

When he’s not creating, Ja’Wuan enjoys spending time with family, exploring new ideas, and pursuing his passions — from basketball to fashion and design — all while continuing to inspire others to keep winning in their own lives.